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| Digiday Kerry Perse, director of social media for agency OMD, said that when her team ran its first influencer campaign in the financial services vertical around two years ago, the client needed to be educated on what influencer marketing was and convinced … Influencer Marketing: Driving Authentic Digital EngagementMarTech Advisor |
Zennie Abraham | Zennie Abraham or "Zennie62" is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.