Social Media Costs U.S. Economy $650 Million? No Way

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The social media infographic from the blog Learn Stuff below contains some really interesting data on the impact of social media on the American (U.S.) economy. But the premise of the infographic is questionable. It starts out with the idea that social media harms productivity. For example, it states that 22 percent of our time … Read more

Which Livestream Platform To Use? A View From Flux Rostrum

It’s clear that livestreaming, where a person can use a smartphone or computer, and a special software platform, to send out a live video to an audience over the Internet and mobile, is now part of the mainstream. There are a number of systems to use, from USTREAM to Qik.com, and others. But even with … Read more

The Role Of Blogs In Social Media

For some reason, many new to Social Media act as though blogs don’t exist. While the number of blogs has not diminished, there’s a lot of anecdotal evidence to suggest that the vast majority of people who “do” social media, don’t have a blog of their own or contribute to a blog. (As an aside, … Read more

Hey Jessica Levco, Social Media Doers Aren’t Jerks!

This blogger and Social Media Doer saw an article called “10 signs you’re a social media jerk,” by Jessica Levco in PR Daily. After reading it, any real Social Media Doer is a jerk in her book, especially because all one has to do is meet one of the qualifications. Trouble is, the list seems … Read more

Social Media, Restaurants, And Shopping Centers: A Call To Action

Good Social Media and restaurants involves a call-to-action. In other words, you have to use social media to get potential guests (note that I did not use the term “customers) to visit your eatery or shopping center. All too often a restaurant or retail marketing person will just stick a Twitter logo or a Facebook … Read more

Happy Social Media Day! #smday

Social Media Day is today! It’s the invention of the blog Mashable, and has taken on a following and actually became a happening as Mashable’s readership has grown. The website for the events is here and the Twitter hashtag is #smday There are events in 499 cities! Last year, I was in Atlanta, and posted … Read more

Pownce V. Twitter – Remembering An Old Social Media Battle

Pownce V. Twitter. What’s Pownce you ask? What’s fun about 2012 and the emergence of Social Media as both a term and an industry (remember when “New Media” was the preferred term about three years ago?) is the assumed permanence of some platforms and because so many people have entered the space that are in … Read more

Tell Hope Solo Social Media Will Be Used While Watching Olympics, Study Says

Hope Solo, the soccer star who’s active on Twitter and headed the London 2012 Olympics, should take note. The results of an interesting study reveal that viewers of the 2012 Olympics plan to use social media to communicate what they think about the action they see. All of this comes from “2012 Taylor Consumer Engagement … Read more

Social Media Ad Trust And TV Activity Trust Now Common Measure

“Social Media Ad Trust Grows; Old Media Ad Trust Shrinks?” That’s right. According to a number of sources, as more and more people go online trust in social media ads, generally presented in the framework of frank conversations about the companies and people they’re about, are more trusted than their print and television counterparts. Moreover, … Read more

Turntable.fn Latest In Digital Music Revolution

Ok, a full disclosure. I discovered Turntable.fn via a blog post that was linked to by my friend Davey D on Facebook. So this is a friend using social media, leading me to a new social media platform that’s accused of helping to kill the record industry itself. That means Davey D killed the record … Read more

Super Bowl XLVI Sets Twitter Tweets Per Second Record

Twitter reports that the last three minutes of Super Bowl XLVI set a new Twitter Tweets per Second record with 10,000. That beat Tim Tebow’s now-short-lived record of 9,420 tweets-per-second after the Broncos win against The Steelers in the AFC Wildcard Playoff Game. It tops Beyonce’s Baby Bump at the 2011 MTV Video Music Awards … Read more

Atlanta, Taste Of Atlanta, Woodfire Grill, and Social Media

Atlanta, Georgia – As regular readers of my blog know, I travel back and forth between Atlanta and Oakland. Mom is here, and much of my occupational and personal life is in Oakland. At first, I really didn’t know anyone, and being 40 miles outside the city makes it harder still to meet folks. Fortunately … Read more

Social Media Would Have Prevented September 11th

Today is 9-11 – September 11th 2011 – ten years ago, America was the victim of a crime of massive proportions. Four airplanes were directed at The World Trade Center in New York City, and The White House, and The Pentagon in Washington DC. Two of the four aircraft hit their targets: the North Tower … Read more