Fitbit puts fashion first with Alta, its newest activity tracker – The Verge

February 3, 2016 by Zennie Abraham

Fitbit puts fashion first with Alta, its newest activity tracker
The Verge
To get the rest of the world on board, Fitbit wants to be taken seriously by fashionistas: it even invited several New York fashion editors to a morning of workouts and juices at the Trump SoHo hotel yesterday to get a first look at the new device.
Fitbit Makes Most Aggressive Bid Yet For Fashion ConsumersCo.Design

Fitbit Alta is the company’s first female-centric, fashion-forward fitness trackerMashable
Fitbit Doubles Down on Fashion With Fitbit AltaGizmodo
9 to 5 Mac (press release) –VentureBeat –WIRED
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Zennie Abraham | Zennie Abraham or “Zennie62” is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.

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