Cashing in on the selfie: Fortune maker or fad? – CNBC.com

CNBC.com
“Yes, we sponsored the Oscars and yes, Ellen DeGeneres is an influential advocate and we provide devices to her. But in no way did we orchestrate or attempt to orchestrate what Ellen or any of our advocates do with our devices,” he told CNBC by phone.
James Franco Says He Invented the Oscars Selfie Years Ago, Way Before Ellen E! Online

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Source: Academy Awards News From Google

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