| Digiday Kellogg’s is no longer paying influencers solely based on their reach because it has no way of knowing whether that engagement is real or fake. Fradulent yet common practices like bought engagement have left marketers at the advertiser suspicious of … |
Source:: Influencer Marketing News By Google News
Zennie Abraham | Zennie Abraham or “Zennie62” is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.