Wall Street Journal “We think this will drive a deeper engagement with customers,” said Scott McCall, the Walmart senior vice president overseeing entertainment. “We want them to drive by our digital store multiple times a day.” A priority for Walmart is strengthening … Walmart Expands Entertainment Strategy With Eko Interactive Content Joint VentureVariety In Battle With Amazon, Walmart Pushes Deeper Into EntertainmentNew York Times Walmart (WMT),Eko Announce JV to Create Interactive Storytelling for Entertainment and RetailStreetInsider.com Business Wire (press release) all 9 news articles |
Source:: Entertainment News From Google News
Zennie Abraham | Zennie Abraham or “Zennie62” is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.