Walmart Cuts Online Video Deals in Bid to Become Entertainment Hub – Wall Street Journal

Wall Street Journal
“We think this will drive a deeper engagement with customers,” said Scott McCall, the Walmart senior vice president overseeing entertainment. “We want them to drive by our digital store multiple times a day.” A priority for Walmart is strengthening
Walmart Expands Entertainment Strategy With Eko Interactive Content Joint VentureVariety
In Battle With Amazon, Walmart Pushes Deeper Into EntertainmentNew York Times
Walmart (WMT),Eko Announce JV to Create Interactive Storytelling for Entertainment and RetailStreetInsider.com
Business Wire (press release)
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Source:: Entertainment News From Google News

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