Government launches investigation into influencer marketing – FashionUnited UK (blog)

FashionUnited UK (blog)
The Competition and Markets Authority (CMA) has launched an investigation into concerns that social media influencers are not properly declaring when they have been paid, or otherwise rewarded, to endorse goods or services. As part of its investigation
Influencers face crisis of confidence in light of CMA investigationEconsultancy (blog)

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Source:: Influencer Marketing News By Google News

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