With an eye on TV ad budgets, YouTube debuts search-based video ad targeting – Digiday

With an eye on TV ad budgets, YouTube debuts search-based video ad targeting
Digiday
Television networks and providers are racing to combine traditional, content-based ad buys with digital-style, audience-based targeting. But YouTube would like to beat them to it. YouTube began letting brands target their ads based on anonymized

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Source:: YouTube News By Google News

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