Award season sparks tailor-made movie trailers and ad campaigns, but to what end? – 89.3 KPCC

89.3 KPCC
Though artistic merit is a large factor in a film being nominated for an award, it would be remiss to disregard the large, roaring engines of marketing machines that back a movie from start to finish. The direction of a film’s advertising campaign

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Source:: Movie Awards News By Google News

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