YouTube’s Big Plan to Turn Its Stars Into Real Celebrities – Wired

Wired
YouTube stars are going to get their own promotional TV spots and premium-priced ad rates as part of an effort to package online video stars like they’re traditional TV celebrities, YouTube CEO Susan Wojcicki tells Ad Age. Meanwhile, YouTube has …
YouTube to boost top creators with TV, billboard adsmusicweek.com

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Source: YouTube News Feed From Google News

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