Marketing Land Among the basic assumptions behind Facebook and Twitter’s battle for second-screen dominance is that social media helps drive deeper engagement and better ratings for television content. But one television executive said there’s no evidence of such a … NBC Pokes a Hole in Twitter’s TV StoryRe/code Social media not yet a ‘game changer’ for boosting TV viewershipFinancial Times Social media’s link to TV viewing questionedMediaTel Newsline Businessinsider India –VentureBeat all 11 news articles |
Source: TV Ratings News From Google News
Zennie Abraham | Zennie Abraham or “Zennie62” is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.