The Series B fund-raising for the Boston-based startup was led by Redpoint Ventures with participation from GGV Capital and Atlas Venture.
But what this proves is that fantasy sports online is not just big, but huge business. Regular people like Katie Nolan, featured on the DraftKing’s website, have earned money beating their competitors in fantasy sports.
“DraftKings has had an amazing year but we are even more excited about what the future holds,” said Jason Robins, DraftKings CEO. ”Going forward, we will continue to prioritize customer experience, leveraging both our online and mobile platforms. Mobile, in particular, will be an area of focus for us in 2014. Redpoint and GGV both have deep experience in mobile gaming, which we found really attractive in a capital partner.”
Prior to DraftKings.com’s news, the big player in fantasy sports was FanDuel, which raised $11 million in January of 2013.
What’s the draw? Eyeballs and engagement and sports. If you can develop a website experience which mates the first two with sports, you’re off to the races.
Stay tuned.
Zennie Abraham | Zennie Abraham or “Zennie62” is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.