Nike avoided ‘hockeygate’ through a monopoly approach at Sochi Winter Olympics
The Oregonian Under Armour and its speedskating “suitgate” was the branding cause celebre of the 2014 Sochi Winter Olympics. But Nike’s sweep in the medal rounds of men’s and women’s ice hockey deserves consideration before these Olympic games fade completely … |
Source: Winter Olympics News From Google
Zennie Abraham | Zennie Abraham or “Zennie62” is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.