Brand-safety concerns are making influencer marketing more expensive – Digiday

September 26, 2018 by Zennie Abraham

Brand-safety concerns are making influencer marketing more expensive
Digiday
Brand-safety concerns are driving brands to ask more of their influencer marketing agencies — and that’s coming with a cost. Influencer agencies usually include content reviews, also called brand-safety approvals or checks, within the overall package …

Zennie Abraham

Zennie Abraham | Zennie Abraham or “Zennie62” is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.

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