Unilever Says No More Fake Followers and Bots. Influencers Cheer, and Question the Future – Adweek

Adweek
But the reality of working with influencers whose followings are authentic may be trickier than just making a proclamation like that. Neil Waller, CEO of influencer marketing company Whalar, said he hopes more brands follow Unilever’s lead and help

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Source:: Influencer Marketing News By Google News

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