MediaPost Communications At this year’s Cannes Lions, Unilever’s Chief Marketing Officer Keith Weed warned that influencer marketing has an integrity issue. The proliferation of fake followers, aided and abetted by a lack of transparency and proper measurement reporting … The 5 Influencer Marketing Strategy Mistakes You Need to AvoidBusiness 2 Community |
Source:: Influencer Marketing News By Google News
Zennie Abraham | Zennie Abraham or “Zennie62” is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.