ICMA 2018: How brands have evolved their influencer-marketing game – Exchange4Media

Exchange4Media
At Cannes Lions 2018, one of the biggest revelations was when Unilever’s Chief Marketing and Communications Officer, Keith Weed, stated that the brand won’t work with influencers who buy followers. Weed called on the industry to take part here and

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Source:: Influencer Marketing News By Google News

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