Financial institutions have a growing interest in influencer marketing – Digiday

Digiday
Kerry Perse, director of social media for agency OMD, said that when her team ran its first influencer campaign in the financial services vertical around two years ago, the client needed to be educated on what influencer marketing was and convinced
Influencer Marketing: Driving Authentic Digital EngagementMarTech Advisor

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Source:: Influencer Marketing News By Google News

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