Fox-Owned Stations Tap Rentrak For Alternate TV Ratings Variety TV stations owned by 21st Century Fox will soon have more data with which to judge the performance of their programs. Rentrak, a media-measurement company that tries to marry demographic information with consumer-purchase behavior, said it had … |
Source: TV Ratings News From Google News
Fox-Owned Stations Tap Rentrak For Alternate TV Ratings – Variety
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