The Pepsi Challenge Is Returning, but This Time for the Social Media Generation – New York Times

The Pepsi Challenge Is Returning, but This Time for the Social Media Generation
New York Times
This time, Pepsi has signed a crowd of celebrities, including Usher, Serena Williams and Usain Bolt, to recruit consumers to participate in a series of challenges meant for the social media generation. The yearlong promotion begins on Wednesday. “We’ve …

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From:: Social Media News By Google News

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