How to Identify Offline B2B Influencers by Using Online and Offline Methods – MarketingProfs.com

MarketingProfs.com
Influencer marketing is not new. Brands have been using celebrities to influence buyers for decades—even B2B brands, such as Accenture, which partnered with golf superstar Tiger Woods, for example. So why talk about influencer marketing now?

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Source:: Influencer Marketing News By Google News

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