Marketing Post-Comic Con: How a Loyalty Program Can Help – Knowledge@Wharton

Marketing Post-Comic Con: How a Loyalty Program Can Help
Knowledge@Wharton
“The answer is we don’t know,” said Ryan Munoz, director of events for Wizard World, which organizes comic con events across the U.S. But the company is hoping to find out through a new loyalty program, which it hopes will also spur more personalized

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From:: Comic Con News By Google News

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