“Miley Is Back” Twitter Trend Hijacked By Def Jam Recordings, Ludacris

In a total LOL, the Twitter Trend “Miley Is Back” was expertly hijacked by Def Jam Recordings this morning. The overall announcement is that Miley Cyrus is back in the recording studio producing a new album.

The news that “Miley Is Back” took Twitter by storm, and obviously did not escape the watchful eye of digital managers at Def Jam. They bought a promoted Twitter Tweet, this one:

And which appears when anyone happens to click on “Miley Is Back” in the Twitter Top Trend area. So, now we can say that not only “Miley Is Back” but “Ludacris Is Back” to.

Nice work.

Stay tuned.

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