The cardinal sins of influencer marketing – ETBrandEquity.com (blog)

By Zennie Abraham October 31, 2017

ETBrandEquity.com (blog)
And as the confusion about this space grows, there are people with really high following on social media minting marketing dollars off ignorant brands. And with no clarity on the ROI for this, a few brands have already begun to term ‘influencer …

By Zennie Abraham

Zennie Abraham | Zennie Abraham or "Zennie62" is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.

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The cardinal sins of influencer marketing – ETBrandEquity.com (blog)

By Zennie Abraham

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