Influencer marketing ruling: Sanofi fail shows limits of ‘celebrity’ sponsorships – Netimperative

By Zennie Abraham July 29, 2019

Influencer marketing ruling: Sanofi fail shows limits of ‘celebrity’ sponsorships Netimperative

Earlier this month, an Instagram influencer was penalised by the Advertising Standards Authority for promoting sleeping tablets to her 37,000 followers. Popular …

By Zennie Abraham

Zennie Abraham | Zennie Abraham or "Zennie62" is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.

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Influencer marketing ruling: Sanofi fail shows limits of ‘celebrity’ sponsorships – Netimperative

By Zennie Abraham

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