YouTube Content Networks Preparing For a More Programmatic Ad World – Wall Street Journal (blog)

Zennie Abraham / Zennie62
Zennie Abraham / Zennie62

YouTube Content Networks Preparing For a More Programmatic Ad World
Wall Street Journal (blog)
Over the past year or so, two of the biggest trends in digital media have been the rise of companies built around YouTube stars–the so called multichannel networks or MCNs–and the explosion in programmatic, or more automated, ad models. The two macro …

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From:: YouTube News By Google News

About the Author

Zennie Abraham
Zennie Abraham | Zennie Abraham or "Zennie62" is the founder of Zennie62Media which consists of zennie62blog.com and a multimedia blog news aggregator and video network, and 78-blog network, with social media and content development services and consulting. Zennie is a pioneer video blogger, YouTube Partner, social media practitioner, game developer, and pundit. Note: news aggregator content does not reflect the personal views of Mr. Abraham.

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